Executive Creative Director,
Publicis Conseil, Paris

Born in 1976, Cédric Guéret started his career at Young & Rubicam as a copywriter. He rapidly chose to turn to Digital and Marketing Services and joined JWT, where he worked on Mazda. He then moved to DDB Rapp Collins where he worked for 5 years on Audi and Playstation. He then arrived at Proximity BBDO, where he spent 8 years and became Creative Director for Mercedes, Jeep, Chrysler, Barclays and Thalys digital section. Cédric then became Executive Creative Director of OgilvyOne for 4 years and handled many digital and international budgets such as Nestlé, Mattel and American Express. He was especially noticed with the Scrabble Wifi campaign, which was multi awarded. As a Creative Director both in digital and integrated, Cédric has won many international awards during his career: Cannes Lions, London International Awards, Eurobest, NewYork Festivals, French Club des AD, Grand Prix Stratégies, Cristal Festival, One Show, D&AD.