2016 Winners

BRANDED ENTERTAINMENT


  • GOLD Winners
  • AUSTRALIA
  • (Branded Entertainment) - BRANDED ENTERTAINMENT
  • Optus "Ricky Gervais Series for Optus"
  • Entrant: Emotive, Tamarama
  • Agency: Emotive
  • Creative Director(s): Charlie Leahy
  • Copywriter(s): Ricky Gervais
  • Agency Producer(s): Simon Joyce
  • Production Company: Caviar London
  • Director(s): Sam Washington
  • Other(s):
    Optus Brand: Nigel Lopez-McBean, Mark Wyatt
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  • NORWAY
  • (Branded Content) - BRANDED ENTERTAINMENT
  • Care Norway "Dear Daddy"
  • Entrant: Tangrystan Productions, Oslo
  • Agency: Tangrystan Productions AS
  • Creative Director(s): Knut Røse
  • Copywriter(s): Gry Sagvolden
  • Art Director(s): Jens Gundersen
  • Photographer(s): Andres Rgnell
  • Director(s): Jakob Strøm
  • Music Company: Nina Hobert
  • Other(s):
    Producer(s): Gry Sætre, Beate Tangre
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  • (Branded Entertainment) - BRANDED ENTERTAINMENT
  • Volkswagen Trailer Assist "The Reversed Trailer"
  • Entrant: TRY, Oslo
  • Agency: TRY
  • Copywriter(s): Øystein Halvorsen, Camilla Bjørnhaug, Morten Berger Karlsen
  • Art Director(s): Karin Lund, Preben Moan, Eirik Sørensen, Finn Knudsen,
  • Agency Producer(s): Cathrine Wennersten/ Morten Polmar
  • Production Company: Bacon OSL
  • Director(s): Andreas Riiser
  • Other(s):
    Production Company Web: APT
  •  


  • SILVER Winners
  • FRANCE
  • (Branded Entertainment) - BRANDED ENTERTAINMENT
  • Orange "Christmas"
  • Entrant: Publicis Conseil, Paris
  • Agency: Publicis Conseil
  • Creative Director(s): Fabrice Delacourt, Olivier Desmettre
  • Copywriter(s): Marc Rosier, Loic Andria, Josse Armanet
  • Art Director(s): Jean-Marc Tramoni
  • Photographer(s): Joerg Reichardt
  • Production Company: Iconoclast
  • Director(s): Guard Brothers
  • Post Production:  Pierre-Arthur Goulet (Prodigious)
  • Other(s):
    Assisting AD: Julien Didier, Vincent Laugier, Alain Vuarchex, Meric Settembre
    Digital Creative Director: Lionel Bui (Marcel)
    Creative Technologist: Guillaume Cartigny
    Executive Manager(s): Marie Wallet, Claudia Weiss, Steven Roué, Camille Ternet, Max Harrington, Adrien Roux, Sandrine Martin, Philippe Franc (Marcel), Aurore Hondarrague (Marcel), Joanna Weber (Marcel), Alexandre Kobylko (Marcel)
    Strategic Planning: Damien Sabatier, Nicolas Levy (Marcel)
    Digital Project Director: Julien Le Guyader
    Project Manager(s): Eva Castrillo, Fiona Seror, Manon Lapeyre (Marcel)
    Technical Team: Louis Da Silva, Audrey Hertz, Maximilien Borne (Marcel)
    Social Team: Arnaud Gaidon, Andréa Forté (Marcel)
    Art-Buyer: Olivia Caré
    Legal Department: Isabelle Saya-Salvador, Amélie Makhoul

    Production:
    Emotion Capture Box
    Manufacturer: D-Carte
    Production:
    Producer: Solal Micenmacher
    TV Production (Prodigious): Pierre Marcus, Guillaume Delmas
    Post Production Music/VO (Prodigious) : Boris Jeanne
    Business Affairs (Prodigious): Fanny Cuisinier
    Organic Producer: Benoit Dreyfus
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  • PORTUGAL
  • (Branded Entertainment) - BRANDED ENTERTAINMENT
  • smart fortwo "#smarteffect"
  • Entrant: BBDO Portugal, Lisbon
  • Agency: BBDO PORTUGAL - Agência de Publicidade, S.A.
  • Creative Director(s): Marco Pacheco
  • Copywriter(s): André Pereira
  • Art Director(s): Ruben Rodrigues
  • Agency Producer(s): Ana Rondão
  • Other(s):
    President/Chief Creative Officer: Rui Silva
    Account Director: Rita Bastos
    Production Company (Cars): Jack The Maker
    Production Company (Video): Go Wondr
    Production Company (Audio): Pix Mix
    Digital Agency: ComOn
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  • BRONZE Winners
  • SWEDEN
  • (Branded Entertainment) - BRANDED ENTERTAINMENT
  • Björn Borg "First Person Lover"
  • Entrant: Garbergs, Stockholm
  • Agency: Garbergs
  • Creative Director(s): Petter Ödéen
  • Copywriter(s): Sedir Ajeenah
  • Art Director(s): Lotta Mårlind
  • Agency Producer(s): Ida Tenggren
  • Other(s):
    Interactive Art Director: William Löthman
    Account Director: Anna Frick
    Co-Creative: Hampus Mattson, Michael Ring, Mattias Alfborger
    Production Company: River / Isbit Games
    Producer: Markus Koos
    Creative Director: Frenne Hirani
    Art Director: Alberto Jeldez
    Lead Programmer: Niclas Kjellberg
    Programmer: Stefan Karlberg
    3D Artist(s): Kim Herrström , Christoffer Eklund, Christopher Brändström
    Music & SFX: Nicolas Opazo
    UX: Johan Ericsson
    Concept Artist: Alex Tornberg
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  • UNITED STATES
  • (Branded Entertainment) - BRANDED ENTERTAINMENT
  • GE "The Message"
  • Entrant: BBDO, New York
  • Agency: BBDO New York
  • Creative Director(s): David Lubars (CCO BBDO WW), Greg Hahn (CCO BBDO NY), Michael Aimette (Executive Creative Director)
  • Copywriter(s): Mac Rogers (Writer), Darina Khafizova (Junior Copywriter)
  • Art Director(s): Rachel Moore (Junior Art Director)
  • Agency Producer(s): Joe Croson (Associate Director, Interactive Production), Eric Bloom (Interactive Producer)
  • Production Company: Panoply Media
  • Director(s): Rachel Wolther
  • Music Company: Brendan Baker (Sound Designer)
  • Other(s):
    Creative Director(s): Levi Slavin, Tim Roan
    Account Team: Brandon Fowler, Anna Mills, Marissa Amendolia
    Senior Engagement Planner: Rhys Hillman
    Executive Producer: Andy Bowers @ Panoply Media
    Producer: Sarah Lilley @ Panoply Media
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